BIG THANKS

đź’° What Is Social Media and SEO Actually Worth for Your Business?

March 20, 2025

Let’s not dance around it. If you are running a restaurant or small business, the question is not if social media and SEO matter. The question is, how much money are you missing out on by ignoring them or doing them halfway?Right now, most local businesses are leaving hundreds or even thousands of dollars on the table every month just because people cannot find them online—or worse, they do find them, but the content is outdated, uninviting, or just plain invisible.

💡 What’s the Value?

Let’s use a real example.We’ve been working with The Downing, a local spot that makes great food and does everything right in person. But before we stepped in, their social media was quiet and their online presence was not helping.

After just 90 days with Big Thanks:They got over 155,000 views on Facebook and InstagramMore than 3,700 people engaged with their postsThey gained 183 new followersAnd at least 72 people clicked to learn more or visit.Based on industry numbers, that kind of activity is worth between 700 and 1,500 dollars in just three months—and it keeps growing.That is a real return. And it happened without boosting posts, running ads, or being glued to a phone every day.

So How Does It Work?
Let’s break it down in simple terms.
Social media is your daily storefront
If people do not know what is happening at your restaurant, they will not come.
Posting regularly to Facebook and Instagram is like updating your front window every day. You are showing people what is fresh, what is good, and why they should come in.
It keeps your regulars coming back and turns strangers into customers.SEO is how Google sends people to you
When someone searches for “brunch near me” or “best lunch in town,” Google has to decide which businesses to show.
If your website is slow, your menu is buried, or your reviews are old, you get pushed to the bottom.
SEO is what helps you show up first.
It makes sure you are not just online—you are findable.
What Happens When You Do Both Right?
You start getting:
More people seeing your business every dayMore clicks on your menu or websiteMore calls, messages, and visitsMore regulars, more word of mouth, more repeat businessAnd the best part? It keeps working even when you are off the clock.But Isn’t This All Just Likes and Follows?
Nope. This is about revenue, not popularity.
Every new follower is a person who might come in for lunch.
Every post they see is a reminder that you exist.
Every comment, every share, every message is one step closer to a table being filled or an order being placed.
We are not here to make you look busy online.
We are here to help you get busy in real life.
So What Are You Waiting For?
If you are spending 200 dollars a month and it is making you 300, 500, or even 1,000 dollars back—why would you stop?
Social media and SEO are not extras.
They are part of how modern businesses grow, stay full, and stay top of mind.
Let’s stop guessing and start growing.👇